In recent years, the term “boutique” provider has been coined as the highest standard of personalized customer care in many industries. So how do those high-end boutique hotels do it so well, effortlessly and seamlessly? It’s all in the details, they would casually tell you, but you can’t “buy” the right attitude or the enthusiasm of their carefully appointed personnel. As you walk in, you are practically greeted by name, as staff recall a note or two from a previous conversation they had with you. The welcoming atmosphere most likely includes many added-values to each stay, such as treats and soft music waiting in your suite, or cocktails in the lounge to thank you for joining this pampered clique.
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